Royal Enfield Is Going To Be Electric Now

Electric Royal Enfield Prototypes Already Developed, Confirms CEO

Royal Enfield
Royal Enfield
Source : logo-designer

Auto Makers in India are racing to grab a bit of the increasing electric vehicle market within the Country. An equivalent holds true for Royal Enfield, one among the most important entities within the 2 wheeler segment, that now wants to go electric.

As a part of its larger electric mobility plan, Royal Enfield has reportedly developed some prototypes of electrical 2 wheelers already. It’s now within the process of deciding an EV strategy for the country.

The confirmation of the push to electric comes from the corporate CEO. Vinod Dasari, Chief military officer , Royal Enfield, in an interaction with Moneycontrol, said, “Electric are some things we’ve been brooding about for quite a while . We try to work out exactly which segment is that the right segment for us. Electric are some things we take very seriously.”

The larger question

Dasari didn’t really share too many specifications of the company’s endeavour to bring in electric offerings within the country. He did, however, hint at the importance of the move, stressing that it’s a serious goal for the firm.

Dasari mentioned that it’s not an issue of ‘if’ there’ll be electric vehicles. Instead, Royal Enfield is concentrated on ‘when’ these electric vehicles will arrive.

To be prepared for the market whenever the EV revolution in India hits the pedal, Royal Enfield has already created prototypes for various 2 wheeler segments.

A leading segment

Royal Enfield Bike
Royal Enfield Bike
Source : firstpost

While potent electric cars set the benchmark for the potential of electrical vehicles, it’s the two-wheeler market that’s boosting the adoption of EVs within the country.

This is also the rationale why albeit the main players are still busy strategising their efforts towards electric 2 wheelers, we’ve seen several new entries within the market within the sort of startups that specialise in offering an electrical solution to the mobility needs in India.

Others are catching up too, with efforts towards launching EVs as soon as possible within the country. Within the premium segment, Harley Davidson showcased its LiveWire electric bike within the country early last year. A bit like RE, Honda is additionally within the process of bringing in an electrical bike soon. Once out, these will join an ever growing list of electrical bikes within the country.

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